Coldstream Holiday Park, located in the historic Scottish border town of Coldstream, reports an increase of international travellers, with guests from 16 countries choosing the location as their first true stop into Scotland during the 2025 summer season.
The data shows the power of Coldstream’s unique status as the “First True Border Toon” to draw in global travellers, with families arriving from as far as the United States, Australia, and Hong Kong.
Coldstream sits on the north bank of the River Tweed, acting as a dramatic, historic entry point from England into the Scottish Borders. This identity—steeped in border history, military heritage, and picturesque riverside beauty—is what appeals to international guests seeking an authentic start to their Scottish adventure.
Coldstream Holiday Park Founder, Chris Gregg, noted that the park’s location offers an unparalleled blend of history and nature:
“The 2025 summer season was exceptional, and the global origins of our guests are a testament to the enduring appeal of Coldstream itself. For many international visitors, crossing the River Tweed and arriving in the home of the Coldstream Guards provides an immediate, authentic connection to the area and their Scottish journey — it’s the ideal dramatic entry point. They are not just booking a holiday; they are booking their first step into their Scottish adventure.“
While a significant portion of international guests arrive from core markets like Germany, France, and the Netherlands, the sheer diversity of origins highlights Coldstream’s global reputation:
| Origin | Key Insight |
| Long-Haul | Guests from Australia, New Zealand, Hong Kong, the United States, and South Africa selected Coldstream Holiday Park as their base for part of their stay. |
| Continental Europe | Visitors from Czech Republic, Switzerland, Slovenia, and Italy demonstrate the park’s appeal to continental road-trippers and explorers. |
This wonderful global interest brings so much life and energy to our local area. When these families arrive, they aren’t just staying at the park; they’re exploring our vibrant countryside, discovering the hidden gems on the High Street, and enjoying meals in our welcoming local pubs, helping the whole community thrive.
The park attributes its success to its commitment to offering a great guest experience, maintaining a 4.8 ⭐️ average review score and its prime location which offers easy access to:
🇦🇺 Australia, 🇦🇹 Austria, 🇧🇪 Belgium, 🇨🇿 Czech Republic, 🇫🇷 France, 🇩🇪 Germany, 🇭🇰 Hong Kong, 🇮🇪 Ireland, 🇮🇹 Italy, 🇳🇱 Netherlands, 🇳🇿 New Zealand, 🇵🇹 Portugal, 🇸🇮 Slovenia, 🇿🇦 South Africa, 🇪🇸 Spain, 🇨🇭 Switzerland, 🇺🇸 United States.
Find your next holiday at Coldstream Holiday Park: